FROM THE ORIGINAL BOOK GLOSSARY
Capture Quality describes how value capture changes the capabilities and relationships a business depends on to create and capture value again, distinguishing whether it strengthens, preserves, or consumes them.
It does not assess the person paying and cannot be inferred solely from revenue, margin, price, or the channel used.
THINK ABOUT IT
Did this sale leave the business stronger, just as strong, or weaker?
Two sales may bring in the same money and leave very different things behind. Look at what happens to trust, demand and the ability to serve customers again.